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BlueStar stocks, markets, and ships the top equipment manufacturers in rugged mobile computing, scanning, barcode, label, and receipt printer, self-service, digital signage, RFID, and edge compute. 

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VARTECH-V

VARTECH

The B2B IT channel's #1 event.

The Channel's #1 Reseller, MSP, and ISV Show powered by BlueStar

Combining technology, education, and creative networking

BlueStar is the leading creative distribution company for POS, ADC, Digital Signage, Edge Computing, and Emerging Tech.

For over three decades BlueStar's VARTECH event has delivered a unique venue for value-added resellers, managed service providers, and software vendors to explore new solutions, glean meaningful insights and tips, and connect with industry leaders.
900
+

Global Show Attendees

60
+

Countries Represented

#
1

Trade Show in the Channel

2024 Orlando Highlights
General Sessions Day 1

 
General Sessions Day 2

 

Here is what VARTECH attendees and exhibitors think about the show:

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"We decided that VARTECH was the highest value of all of our trade shows."

Christoph Naasz
Star Micronics

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"Hike has customers in 60 countries and BlueSTar has business in the US, Latin America, EMEA, and Canada—so that's why we keep coming."

Jay Suteria
Hike POS

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"BlueStar makes us feel like family and it's great to connect with our other partners."

Richard Makerson
BlueFletch

 

 

What to Expect at VARTECH
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Inspiration

Exposure to motivating messages of tenacity, achievement, and drive is a pillar of VARTECH. We always work to fill the minds of attendees with ideas about what's possible to send them home with an even greater desire for the future of their businesses and lives.

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Solutions Showcase

200+ hardware and software vendors display their latest and greatest so you can get your hands on the new equipment, ask questions, and explore potential opportunities.

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Creative Networking

VARTECH is known for legendary evening events and creative networking opportunities. We've held parades in the French Quarter, synchronized drone light shows, and dine around in incredible cities—no matter what it is, it's not to be missed!

Exhibit at VARTECH 2025

Come show the channel what you've got

Hardware exhibitors are limited to the companies that are currently distributed through BlueStar in the US, Canada, Latin America, or EMEA.